Most, if not all organisations, constantly strive to improve performance. There are only three basic ways of doing this: reducing costs, improving income, or finding new ways to satisfy their customers. Out of these, cost reduction has been a dominant theme and is typically achieved by telling budget holders not to spend. But logically this can only go so far – at some point the impact on saving costs will be minimal. Also just cutting budgets could mean that some vital activities may become underfunded, which in turn will have an adverse affect on improving performance. But there might be a better way ….