A Poorly Performing Company’s Tour Guide

How many of us know of a company like this one??

The Core – Communicating Strategy, Vision and Values

“The Finance Talk. When I sit you down and explain that if you miss your income statement, you might get chewed out a bit, but if you miss your balance sheet, you get fired”. In layman’s terms, that means that if I missed the forecast there was a chance I’d get a tongue lashing, but if I was hiding things on the balance sheet, that was cause for dismissal.

Which brings me to the subject of values and corporate strategy. How do you go about communicating these things in your organization?